General Purpose of Position:

The Digital Sales Planner works closely with Outside’s Advertising Sales, Marketing, and Editorial teams on all elements of advertising campaign development.

Digital Sales Planner Responsibilities include:

  • Build client-facing proposals for Outside Online’s scaleable properties
  • Work with Advertising Sales team to understand client strategic goals and develop digital solutions
  • Provide day-to-day support to Sales team by building media plans that both meet advertiser needs and maximize digital revenue
  • Work with Sales, Marketing, and Editorial teams to create custom programs to support proactive sales efforts
  • Be an expert on all Outside Online properties to make recommendations on placements based on key categories and client needs
  • Coordinate with Campaign Management team to implement campaign and track inventory

Basic Qualifications:

  • 2+ years in advertising strategic planning, digital media planning/buying and/or digital sales
  • Microsoft Suite
  • Working knowledge of media math (CPM, CTR, CPCV, etc)
  • Strong attention to detail and the ability to thrive in a fast paced, deadline-driven environment

Preferred Qualifications:

  • Familiarity with ad serving technologies and online inventory management software
  • Must be able to analyze data and think critically
  • Excellent organization and communication skills
  • Takes initiative and seeks increased responsibilities

Required Education:

  • Bachelor’s Degree

Physical Functions:

This position is primarily sedentary and requires light physical work with some lifting or moving up to 20 lbs., and occasionally up to 40 lbs. It requires frequent reaching to access supplies and reference materials, manual dexterity, and repetitive finger motions on a regular basis.

Appreciation and participation in the Outside lifestyle is a plus!

Colorado Jobs: Employees can expect to be paid a salary between $45,000 - $55,000. Additional compensation may include a bonus or commission. Other benefits include health care, vision, dental, retirement, Flexible Time Away, sick leave, and many more. The salary range displayed is specifically for those potential hires who will work or reside in the state of Colorado if selected for this role, and may vary based on market data/ranges, an applicant’s skills and prior relevant experience, certain degrees and certifications, and other relevant factors