ARE YOU READY TO TAKE YOUR CAREER TO NEW HEIGHTS? ARE YOU SEEKING A NEW CHALLENGE IN A DYNAMIC SECTOR?
This is a very exciting and highly innovative time here at Outside.
OUR TRUE NORTH:
Outside Interactive, Inc., the premier hub for active lifestyle enthusiasts, offers best-in-class content and experiences to more than 70 million of the world’s most passionate outdoor, wellness, and endurance enthusiasts every month. We inspire a broad and diverse audience to do the activities they love with greater enjoyment, inspiration, and knowledge and are dedicated to making real change in the outdoor and fitness industries.
This exciting position puts you – literally and figuratively – at the heart of Colorado’s leading mountain-oriented broadcast media business. As a key contributor to Outside TV’s Denver and Summit County affiliate operations, you will be managing our two Silverthorne-based stations and supporting the growth of MTN-TV, our Denver broadcast partner. Splitting time between the two locations, you will be responsible for leading advertising sales, content production, distribution, and technical operations.
In this role, you will supervise a full-time video journalist and several freelancers, and you will work closely on production and sales with the MTN-TV team. Some days, you’ll be filming on-mountain stories from ski resorts in Summit County. Some days, you’ll be pitching local businesses on presenting sponsorships. Other days, you’ll be skunkworking new technology solutions. And occasionally you’ll be filing FCC reports or updating studio sets.
You will also collaborate with key members of the Outside Entertainment division, other station managers in our TV network, and stakeholders in Outside’s marketing, accounting, sales, and HR departments. Success in this role is defined by steady creation of quality local programming, achievement of revenue & margin targets, audience growth & engagement, and evolution of broadcasting practices to continually adapt to market changes.
Who is our ideal candidate? It’s someone who knows how local TV stations operate, how content gets produced, and how broadcast technology is evolving. But our next station manager must also bring a passion for engaging with clients and community to drive revenue and viewership. You must think and act with the urgency and initiative of a small business owner, because you will be making and selling the product.
Key Objectives & Responsibilities:
Like a small business owner, your primary objective is to ensure that your stations are profitable. You make this happen through compelling content and compelling sales. On a day-to-day basis, your top priorities are:
- Work with MTN-TV broadcast engineering team to ensure continuous up-time operation of the stations’ feeds via OTA, OTT, cable, and all other current and future content delivery methods.
- Create and execute a content production lineup that leads to increased viewership and sponsor revenue.
- Partner with the MTN-TV team to develop and execute a business development growth strategy that leads to increased advertising revenue, distribution, and viewership.
- Actively network in the community for sales leads and trade opportunities.
- Manage the local station budget.
- Work closely with Outside’s marketing and television leaders to stream national broadcast content and promotions for the Outside+ membership and other corporate initiatives.
- Ensure that all required FCC filings, documentations, rules, and regulations for LPTV stations are updated and in appropriate compliance.
- Manage a studio, small office, and one employee in Silverthorne.
- Communicate regularly and maintain positive working relationships with a variety of partners, including advertising clients, local business groups and officials, Comcast Cable providers, and resorts.
Measurement & Success
Your primary KPI will be an annual budget goal primarily driven by advertising sales targets.
What YOU bring to Outside: (Preferred Qualifications)
- Bachelor's degree or equivalent in Broadcast Media or related field.
- Proven track record (5+ years) in local television sales and business operations.
- Demonstrated hunger and success in advertising sales.
- Excellent interpersonal and communication skills, with the ability to build and maintain strong relationships at various levels internally and externally.
- Results-oriented with a strong sense of initiative and a proactive approach to problem-solving.
- Passion and familiarity with outdoor sports and active lifestyle content.
- Knowledge of Colorado, Summit County, and the greater Denver metro area is desired.
- Experience operating broadcasting equipment (studio and remote), digital TV programming devices, editing and playback systems, and other station technology.
- Familiarity with Salesforce, Asana, Excel, and Google systems.
- Ability to ski, snowboard, bike, and hike at a moderate level (or better) is a plus.
Entirely remote jobs that could be performed in Colorado: Employees can expect to be paid a salary of between $55,000 to $65,000. Additional compensation may include a bonus or commission . Additional benefits include health care, vision, dental, retirement, Flexible Time Away, sick leave, and more. This salary range is merely an estimate and may vary based on an applicant’s location, market data/ranges, an applicant’s skills and prior relevant experience, certain degrees and certifications, and other relevant factors